ABOUT FLUFF TIMES
Fluff symbolizes the diversity of the nation we live in, a brand embodying the various areas of London. Established in the borough of Camden Town, stimulated by the various identities and personalities at the heart of Camden; Fluff is defined by the authenticity and growing styles in the thriving street wear industry.
At the core of Fluff Times is designer, Yll Bajrami. The brand was started up by him through his love and passion for the art behind the world of fashion; working with creative directors and musicians to create the identity of Fluff.
The emerging brand is influenced by visionaries, musicians and history, understanding and exploring the unknown, opening the world of fashion to the raw history of current society. Our last two drops show polaroid moments on record exposing the contemporary style around the past.
Through the year, Fluff has gravitated to the unique styles and attitudes of various cultures, persistent to grow as a brand scoping the definition of contemporary art while advancing to be notorious for its style and quality.